It’s absolutely a beautiful shade that is most suited for the Spring/ Summer season. Take a stroll around the city and you’re sure to see examples of these tones. They were originally considered to be too chic or pre-teen, but through time, designers and consumers alike have learnt to appreciate the splendor of soft pastel hues. This is why pastel colors are a growing trend especially in the world of fashion and even logo design. Whether it’s in clothes, decorations, or structures, we feel that highly saturated colors can sometimes take too much away from the natural beauty of its raw colors. We appreciate colors that are less saturated and muted at times too. As creatives, we don’t just stick to a color palette with a certain fixed saturation and hue level.
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